Est. 1984 · Lincoln, UK · Part of Autoguard Group
We run the admin.
You run the showroom.
We design, administer and support self-funded warranty and service plan programmes for franchised and independent UK dealers, from the first customer enquiry to the final Direct Debit.
Established, pioneers of dealer self-funded warranty
Of expired profit returned to you on self-funded business
Products designed and administered by one team
Warranty partner to leading dealers including
How we work
From the first conversation to live administration.
A programme is only as good as the process behind it. These are the four stages every dealer partner goes through with us.
Programme design
We sit down with your team to agree the product mix, cover levels, pricing and paperwork that suit your forecourt and your customers.
Onboarding & training
Agreements, white-label materials and point-of-sale are prepared for your brand, and your sales and aftersales teams are trained on the products.
Live administration
Our claims managers handle warranty and MOT enquiries, assess claims and manage customer Direct Debit collections, so your showroom keeps selling.
Reporting & review
You receive regular reporting, expired profit reconciliation on self-funded business, and a scheduled review to adjust the programme as your volumes change.
What you get as standard
The parts most providers charge extra for.
No hidden layers between your dealership and the people doing the work.
100% expired profit returned
On self-funded warranty, unclaimed premium comes back to you. That is the core of the model.
White-label ready
Products are sold under your brand, with professional agreement wording and bespoke point-of-sale.
Claims managers included
Every warranty, MOT Cover and MOT Plan enquiry is handled by our administration team, not left with your sales staff.
Direct Debit collections managed
Flexible customer collections on Total Care and service plans, administered end to end.
Pioneers since 1984
Established in 1984, we pioneered used car dealer self-funded warranty solutions in the UK.
Group-level expertise
Dealers gain access to training and consultancy from Sentience Automotive Solutions, part of Autoguard Group.
The group · Together. Better.
Warranty Administration Services is part of Autoguard Group.
For over 40 years Autoguard Group has partnered with OEMs, dealer groups and independent dealers, supporting partners across more than 32 countries from its UK headquarters and offices across the GCC and Far East.
We were established in 1984 and pioneered used car dealer self-funded warranty solutions in the UK. Today we work with dealers, groups and AM100 members across the country, backed by the wider Group's products, training and consultancy.
- Autoguard Warranties, Best4, Fleetband, Sentience Automotive Solutions and WAS
- Exclusive access to training and consultancy from Sentience Automotive Solutions
- UK head office in Surrey, with our administration base in Lincoln
FAQs
Questions dealers ask us.
If your question isn't covered here, the team will answer it directly.
Ask the teamRequest a programme review
Tell us about your forecourt.
Share your approximate monthly volume and the products you're considering. We'll come back with a proposal for your dealership or group, with no obligation.
Send an enquiry →Call the team
Office
Otago House, Crofton Road, Lincoln, LN3 4NL